Ferragamo

Rebranding . Repurpose . Strategy & Territory . 2021

We’ve accompanied the Ferragamo Comex for 6 months to engage people in managing the change to a future desired state; brand & archives audit, consumer insight review, comex interview, bespoke design sprint methodology for a 3 days comex workshop to prepare the foundation of a deep rebranding.

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Soba bamboo furniture by Stefan Diez naturally changes colour over time.
Bamboo 3D panels are handmade by casting bamboo sections in translucent resins. The diagonally-cut bamboo sections may be open or filled with a different colour resin for a spatial effect. By changing the amount, size, or direction of bamboo ovals, the acoustic performance of the panels changes as well as their look and feel. Light enhances the translucency and pattern of the panels, making their effect as subtle or prominent as desired. text inside of a div block.
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